Fashion Program
Fashion Essentials: Elements of Design & Style
A comprehensive course designed for students to deepen their understanding of the dynamic world of fashion. This course covers fundamental aspects of fashion design and styling, equipping students with the knowledge and skills to excel in the fashion industry. Students will develop an understanding of trend forecasting, explore the history of costume and design, delve into color theory and its influence on fashion, analyze personal styling techniques, and study various fabric and textile properties.
Fashion Applications: Apparel Branding & Marketing
An advanced course tailored for students passionate about the business side of fashion. This course offers an in-depth exploration of how to effectively manage, market, and promote fashion brands in a highly competitive industry. By integrating traditional marketing principles with modern digital strategies, this course prepares students to build and sustain successful fashion brands. Students will understand core principles of branding, master visual merchandising techniques, gain insight into the fashion production process, develop marketing and promotional strategies, and explore the role digital media plays in fashion marketing.